August 5, 2026
How to Add llms.txt to Your Kajabi Site (and Why 100 of 102 Sites Haven't)
When we audited 102 live Kajabi sites, exactly two had an llms.txt file. That’s the most lopsided statistic in our entire State of Kajabi SEO 2026 dataset — and the clearest opportunity in it.
What llms.txt actually is
llms.txt is an emerging convention, similar in spirit to robots.txt: a plain-text file at the root of your site (yoursite.com/llms.txt) written for AI assistants rather than for search crawlers. Where robots.txt says what bots may access, llms.txt says what your business is — who you are, who you help, and which pages matter — in a format language models can digest cleanly.
Why it matters for a course creator: when someone asks ChatGPT or Perplexity “what’s a good course for X,” the assistant assembles an answer from sites it can read and understand. A concise, accurate self-description is the difference between being summarized correctly, being garbled, or being skipped.
What to put in yours
Keep it short, factual, and specific. A working structure:
# Your Business Name
> One paragraph: who you are, who you help,
> and the transformation your courses deliver.
## Key pages
- [Signature Course](https://yoursite.com/course): what it is and who it's for
- [About](https://yoursite.com/about): your credentials and story
- [Blog](https://yoursite.com/blog): what you write about
## Contact
hello@yoursite.com
Write it the way you’d brief a smart assistant who’s about to describe your business to a stranger. Say what would make someone’s problem match your course. Skip marketing superlatives — models weigh plain claims more usefully than hype.
Publishing it on Kajabi
Kajabi doesn’t offer a native way to upload arbitrary root files, so you have two practical routes:
- Custom domain with an external DNS/hosting layer. If your domain runs through a service like Cloudflare, you can serve
/llms.txtat the edge while everything else passes through to Kajabi. This is the cleanest option and takes minutes if your DNS is already there. - Ask Kajabi support. Feature availability changes; it’s worth requesting root-file support and registering the demand.
Once it’s live, verify it loads at yourdomain.com/llms.txt in a regular browser tab.
Check the rest of your AI visibility while you’re at it
llms.txt is one of four AI Search checks in the free CourseFound Chrome extension — alongside whether your robots.txt is accidentally blocking GPTBot, ClaudeBot, or PerplexityBot, whether your sitemap resolves, and whether your robots.txt is valid at all. In our audit, some sites were blocking every AI crawler without their owners ever having made that choice.
Two minutes to scan, and you’ll know whether the assistants your students ask for recommendations can even see you.
Find out what Google and ChatGPT actually see
Install the free Chrome extension, open any page on your Kajabi site, and get a scored report with Kajabi-specific fixes in under ten seconds.